Shafeeq Ur Rahaman, Mahe Jabeen Abdul, & Sudheer Patchipulusu. (2023). AI-DRIVEN EMPATHY IN UX DESIGN: ENHANCING PERSONALIZATION AND USER EXPERIENCE THROUGH PREDICTIVE ANALYTICS. INTERNATIONAL JOURNAL OF COMPUTER ENGINEERING AND TECHNOLOGY (IJCET), 14(2), 255-268. https://mylib.in/index.php/IJCET/article/view/IJCET_14_02_024