EXPLORING CONSUMER BEHAVIORS IN E-COMMERCE USING MACHINE LEARNING. INTERNATIONAL JOURNAL OF DATA ANALYTICS RESEARCH AND DEVELOPMENT (IJDARD), [S. l.], v. 1, n. 1, p. 51–63, 2023. Disponível em: https://mylib.in/index.php/IJDARD/article/view/IJDARD_01_01_005.. Acesso em: 21 mar. 2026.